Since last year the event industry has experienced a shift in trends from traditional events to virtual events due to the sudden emergence of the COVID-19 pandemic. The social distancing factor also plays a big role in the shift in trends. Since then, the organisers are attempting to let their creativity flow in order to achieve maximum audience engagement.
Several tools and features are now available for the organisers to leverage to make their event more interactive and hence more engaging. Gamification is one of the most popular ways to compel your audience to participate and get engaged with the event. the feeling of inclusion, which is crucial for an event’s success, is also achieved by gamification. Without any further ado let us take a look at some gamification ideas for your next event.
Gamification
Incorporating games in your event may be a good way to spice up overall engagement and delivering interactive expertise to your audience, you’ll succeed in your goals and create new milestones. Games will encourage your attendees to participate in the same activities, therefore eventually creating an atmosphere that makes them feel enclosed in your event. the question persists, however, will we achieve this? we have a tendency to get you covered, allow us to take a glance at some sensible gamification ideas for your next virtual event.
Interact!
Your virtual event can manifest itself on a virtual platform, which means your attendees are going to be given a delegated virtual space, with a little bit of creativity you’ll introduce a healthy points system for the attendees who show their enthusiasm by checking in to the exhibition booth. These points are related to rewards, continually counseled to compel your audience to participate.
Leverage Social Media Rewards
In today’s world, the attendees who are attending your virtual event should be related to some social media platform. You’ll leverage this presence to market your event and at the same time build your audience and make them feel included. Raise your audience to share the event on their social media to realize enticing rewards, you will conjointly gift them with a social shout-out. Some artistic ways to reinforce this idea are to include creative hashtags. You will also prepare a healthy competition with a giant prize for the posts with the most social activity. Tiny initiatives like this structure for a large online presence.
Teamwork!
Working in groups is usually fun and productive, as a result of you meet new individuals every with their own space of expertise. Your event is possible to be attendees by a large array of the audience; therefore, you will leverage such presence by creating activities for them to work together. The additive result of the team effort will eventually be diode to the development of healthy relationships among the attendees which are able to increase the interaction level of your event drastically.
A Touch of Personalisation
Who doesn’t love a private touch? All the games and rewards you’ve got incorporated are topped off by one merely approach towards your attendees, personalisation. Offer your attendees personal badges and trophies to showcase their participation and rewards. Many trophies for several participation will encourage different audiences once they witness such a showcase. You’ll additionally permit bound badges to be personal as per the attendees’ likings, what this may accomplish is it’ll provide the attendees with a way of private space. At the tip of the event raise your attendees to showcase their sets of trophies and badges and giveaway special rewards to people who completed their sets with most items.
Leader boards
A healthy competition under a good spirit is enjoyed by everyone, it provides them with an opportunity to present their name on the leader board which is a compelling nature for many people. You may leverage this nature and keep alive the leader board for the people with the highest points. Such showcase of names and their personalised badges will encourage them to participate in various activities throughout your event.
Scavenger and Treasure Hunts
Naturally, this can be one thing that will be drained in a standard in-person event; however, you’ll do accomplish this within the virtual event as well! Raise your attendees to gather specific items to register themselves for an end prize. This may encourage them to listen to details, thus increasing the extent of interactivity and eventually influencing the general engagement, all in a positive way! Unfold hints and clues throughout varied event activities and conceal the things in specific places thus eventually leading your attendees towards the tip prize. Witness the expansion in participation when introducing such concepts in your event.
Present with Pictures
Memories are one thing that stays even once the event has concluded. Thus, by incorporating a picture contest, you won’t simply be promoting your event socially however you’ll also facilitate the attendees to develop fun recollections which are able to be forever related to your event. Another kind of picture contest is quizzes and selfie content. You’ll rank such games supported by the recognition they received or by grading the participants. Your attendees are going to be compelled to participate and showcase their information or photos in your event. This level of participation also will help them build memories that they’re going to bear in mind and treasure well once the event has concluded.
Over to You
Today we are looking at some creative gamification ideas which you may incorporate in your events to make them more interactive and engaging. Since the shift of trend towards virtual events organisers and hosts are on a constant hunt for creative ways to engage their audience, gamification is one of the most popular ways to interact with your audience while simultaneously providing them with a sense of inclusion and on their hand, gamification will help you accomplish your goals and milestones as well. Games also help in delivering a memorable experience, the attendees will have something to remember the event in the future which is never a bad thing to have. Follow the above-mentioned ways to enhance the participation, interaction, and engagement level of your next virtual event.
